How to make Facebook Ad style videos for FREE! LUMEN5 Tutorial
TLDRThis tutorial shows you how to create engaging, text-based Facebook ad-style videos using Lumen5 for free. The video walks through the process of signing up, selecting an article URL, and using AI to extract key text and images. You'll learn how to customize slides with short sentences, select images, add music, and insert your brand's logo. The presenter highlights that Lumen5 allows you to produce professional-quality videos quickly and effortlessly, making it an ideal tool for social media marketing. The process is simple, and the final video is easy to share directly on Facebook.
Takeaways
- 🎥 **Free Video Creation**: Lumen5 is a free tool to create Facebook ad-style videos.
- 🔗 **Content from Links**: You can create videos by pasting links to articles; Lumen5 uses AI to pull relevant text and images.
- 📝 **Text Selection**: Choose key sentences to feature on each slide of the video.
- 🚫 **Character Limit**: Each slide has a 120-character limit to keep the content concise.
- 🔄 **Smart Text Summarization**: Lumen5 suggests the best parts of the text to feature, though the feature is in beta.
- 🍲 **'Bake' Your Project**: After setting up the slides, the project is 'baked', which is the process of rendering the video.
- 🖼️ **Image Customization**: You can replace default images with relevant ones found by Lumen5 or uploaded by you.
- 🎵 **Add Music**: Enhance your video with royalty-free music that fits the theme.
- 🏷️ **Branding**: Include your logo in the video for branding purposes.
- ✏️ **Text Customization**: Change the text style, such as turning text into quotes.
- 🔄 **Color Customization**: Adjust the highlight color to match your brand or preferences.
- ⏱️ **Rendering Time**: The video rendering process may take some time, but it's worth the wait for a professional-looking video.
Q & A
What kind of videos are discussed in the tutorial?
-The tutorial focuses on creating Facebook ad-style videos similar to those used by Huffington Post or The Insider.
Why are these types of videos effective for ads?
-These videos are easy to read, informative, quick, and they generally perform better than other types of video ads.
What tool is introduced to create these videos?
-The tutorial introduces Lumen5, a free tool for creating video ads by extracting content from articles.
How can users create a video from scratch on Lumen5?
-Users can sign up on Lumen5, create a new video, and either input their own content or paste a link to an article to auto-generate text and images.
What is a key feature of Lumen5 in terms of text selection?
-Lumen5 allows users to choose specific sentences from an article, especially those with emphasis, numbers, or powerful words, for each slide of the video.
How many characters can each slide contain?
-Each slide in the video can contain a maximum of 120 characters.
What additional features does Lumen5 offer for customization?
-Users can add royalty-free music, change the highlight colors, and include their company's logo in the video.
What is the purpose of the 'Smart Text Summarization' tool in Lumen5?
-The 'Smart Text Summarization' tool automatically picks out what it thinks are the most important parts of the article, though it's still in beta.
How long does it typically take to create and render a video on Lumen5?
-Creating a video takes about 15 minutes, and rendering it may take an additional 20 minutes, depending on the system's current load.
Can users add quotes to the video in Lumen5?
-Yes, users can add quotes to the video slides and change the quote source as needed.
Outlines
💡 Creating Quick and Engaging Video Ads
The script begins by explaining how certain media outlets like Huffington Post and The Insider use short, engaging video ads that are easy to read and quick to consume. These videos are highly effective for capturing audience attention and performing well. The speaker introduces a tool called Lumen5, a free platform designed to create such video content. The walkthrough demonstrates how to start from scratch, sign up, and navigate the dashboard. It highlights a unique feature of Lumen5: users can paste a URL of any article, and the AI will automatically extract relevant text and images, making it easy to create a video without needing to write all the content manually. The tool also includes options to select key sentences, shorten content for readability, and organize text on slides, ensuring optimal engagement.
🚀 Customizing and Finalizing Video Content
In this part, the speaker dives into the finer details of customizing videos using Lumen5. Once the AI extracts the article's content, users can refine the slides by dragging and dropping images or selecting text with emphasis, such as numbers or keywords, to keep videos impactful and concise. The speaker shows how to rearrange elements, add free non-copyrighted music, and insert branding with a company logo. He highlights several features like adjusting highlight colors and text styles, making quick design edits, and adding quotes. As the project is rendered, he shares insights about render time, which can vary due to the tool’s beta state but generally stays under 20 minutes. After rendering, the final product is reviewed, and the speaker shows how to upload directly to Facebook. Overall, the paragraph emphasizes how Lumen5 enables quick production of professional-looking videos and encourages viewers to explore its potential for creating impactful content.
Mindmap
Keywords
💡Facebook Ad Style Videos
💡Lumen5
💡AI Algorithms
💡Create Video
💡Smart Text Summarization
💡Drag-and-Drop
💡Branding
💡Preview
💡Rendering
💡Copyright-Free Music
Highlights
Discover how to create Facebook-style ad videos like Huffington Post and The Insider for free using Lumen5.
Lumen5 is a free online tool that allows users to create videos by importing articles and automatically extracting content.
Learn how to sign up for Lumen5 and access the dashboard, which stores your past video projects.
Lumen5’s AI algorithm pulls out relevant text and images from an article to quickly assemble video content.
Select impactful sentences from the imported text for each slide, with a maximum of 120 characters per slide.
Lumen5 offers a text summarization tool, which can pick out key points from the article for you.
Enhance your video with Lumen5’s extensive library of free, non-copyrighted music, allowing you to match your video’s tone.
Easily customize video elements like images, highlight colors, and text placement to fit your brand or theme.
Upload your logo to the video, which will appear in the top right corner for consistent branding.
Use Lumen5’s built-in media library to find relevant images and videos for your project by simple drag-and-drop functionality.
Lumen5 allows for quick previewing of your video, although transitions are not visible until the final render.
Rendering times can vary in Lumen5, but most videos are processed in under 20 minutes despite the longer estimates.
Easily share or upload the finished video to social media platforms like Facebook directly from Lumen5.
Create high-quality videos in under 15 minutes using Lumen5’s intuitive and fast interface.
Lumen5 provides an easy-to-use, free solution for creating engaging, professional-quality Facebook ads without needing advanced video editing skills.